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When it comes to online slots there’s one category of games which stands out over the rest. New branded slots are video slots which are based on famous characters, movie stars, blockbuster movies or any celebrity in general, which is easily recognized by the general public. They are very popular among online players and are a great marketing trick to get players to try them out.

The main concept behind the branded slots is that they will stand out among the other games and attract players who are familiar with the game theme. A branded slot will certainly catch your attention even if you’re a newbie player or have little or no interest in online gambling. This is a great way to attract new players since the game theme is already advertised and well known to the general public. The software provider simply uses its popularity to create a branded slot of their own.

History of Branded Slots

Branded slots first appeared in Microgaming online casinos. The first branded slot to come from this provider was Tomb Raider. The game was based on the mega popular PC game and was an instant hit across Microgaming casinos. They continued to explore this area by launching Hitman and Hellboy. Hitman also became a big hit across Microgaming casinos and is still a popular slot even today. Hellboy never really picked off across the Microgaming network, but it was the first slot to be based on a comic book character and cleared the way for a whole new generation of branded slots based on comic books.

The biggest breakthrough in this field came a few years after when Microgaming came to a licensing agreement with Playboy and Warner Brothers. They launched three great 243 ways to win slots, Playboy, The Dark Knight and The Dark Knight Rises. Playboy is a brand recognized all over the world so no real publicity was needed. The slot has excellent visual details and amazing bonus features which can produce monstrous payouts. The newest Dark Knight slots were based on the blockbuster movie with symbols and animations based on the movie actors. These slots became a big hit across Microgaming casinos and many more games soon followed.

Based on the number of branded slots Microgaming has the biggest collection in the world. They are successfully working this field launching new branded slots on a regular basis. Today players can enjoy some great Microgaming branded slots like Terminator II, Game of Thrones, Jurassic Park, Jurassic World (which is one of the latest additions) and many more.

Best Branded Slots by Providers

Beside Microgaming another big name in the branded slots business is Playtech. Up until April 1st, 2017 they had the biggest collection of branded slots in the world thanks to their Marvel series slots based on the popular comic book heroes. This was the day when Walt Disney became the most hated company in the online gambling world. They decided not to renew their license with Playtech for their Marvel slots, afraid it would damage their family oriented image in the entertainment industry. But Playtech rebranded the games and today instead of Marvel slots players can enjoy the new Age of the Gods slots.

Playtech has a lot of other branded slots in their portfolio. They have two great Gladiator jackpot slots based on the popular Gladiator movie featuring Russell Crowe. Another name you will surely recognize is Monty Python’s Life of Brian. If you’re into horse racing you will definitely enjoy Frankie Dettori’s Magic Seven and Frankie Dettori Sporting legend. You can also try the Superman trio of slots or join Patrick Swayze on the reels of Dirty Dancing. You’ll find a big number of other branded slots in the Playtech portfolio based on popular TV series, celebrities or even cartoons like the Pink Panther.

Net Entertainment also tried their luck in the branded slots business. They started out slow with a few slots which didn’t require any licensing. The first three branded slots from NetEnt were Frankenstein, Jack and the Beanstalk and Robin Hood Shifting Riches. After a short pause the company announced the launch of their NetEnt Rocks Trilogy of slots based on music legends. This brought us Guns N Roses, Jimi Hendrix and Motorhead which are great slots with attractive visual details and lucrative bonus features.

Another software provider which just joined the branded slots business is Realtime Gaming. They launched two great new branded slots based on the life and work of two great music legends, Ritchie Valens and J. P. Richardson Jr. aka The Big Bopper. This just shows that the branded slots business is in full swing across the online gambling industry and there’s no sign of it slowing down anytime soon.

Discover New Slot Sites!

Finding the right online casino to play branded slots can be a daunting task. Even though you can play the games basically at any online casino with casino games from a certain provider which offers branded slots, choosing the right casino is not easy. At ReadySlotsGo.co.uk you will find a list of the new casino website, which offer branded game machines. All you need to do is go through casino reviews where it is explained in details what each slot site has to offer and what you can expect when you play for real money. Once you find the casino you like all you need to do is make an account, deposit and start playing.

Beside online casino reviews at a section dedicated to new sites discover a detailed explanation on video slots and which are the best slots in the industry to. This way, even if you are set on playing a branded slot you like you will also have an extra choice by trying some of our recommended games. Remember, in the end winning at online casinos comes down to luck, so it’s better to try several games and see which one is paying, rather than sinking your entire bankroll on a single slot machine.

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