Management at Mayfair Games foresees a future bright with opportunities for national campaigns with coordinated outreach and events. With the advent of streamlined, focused distribution to the hobby trade, Mayfair anticipates continued direct support of the hobby retail channel through the MAR program and other means.
Dan Hirsch, President of Alliance notes: “Having worked with Mayfair from the early days of both companies, we at Alliance are excited to partner more closely with them. This partnership allows both of us to focus on the things we do best – Alliance coordinating and wholesaling, and Mayfair developing award winning titles, building brands and communities!”
What does this mean to us? That we’ll still get the same great games we’ve come to expect from Mayfair, only enhanced in some undefinable way. Possibly better distribution? More Stores? We shall see.
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