Coincidentally, Topps is getting ready to celebrate the 50th anniversary of Mars Attacks!
From the press release:
Coinciding with the Emerald City Comic Con in Seattle, trading card giant Topps and comic book publisher IDW announced today an exciting joint venture: the co-production of a thrilling, big-budget Broadway musical based on the MARS ATTACKS saga, which celebrates its 50th anniversary in 2012. While Topps and IDW have each had success with their properties in film, a Broadway production is a first for both companies.
“Topps and IDW recently made a long-term commitment to MARS ATTACKS in the form of an ongoing comic book series, and this unique project is an extension of that,” said Ira Friedman, Topps VP of Publishing and Licensing.
Greg Goldstein, President of IDW Publishing, continued, “We’ve been hard at work preparing our new comic series since last fall, and a live stage production was the logical next step in expanding our partnership. This will be a ferocious, seat-of-your-pants musical that will engage audiences—a jaw-dropping extravaganza unlike anything theatre-goers have seen before.
